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Leader Ice Blue Analgesic Menthol, Unspecified Form 20 mg/g Gel, 226.8 g — NDC 70000-0260-01 package photo

Leader Ice Blue Analgesic Menthol, Unspecified Form 20 mg/g Gel, 226.8 g

by Cardinal Health, 110 dba LEADER · 226.8 g in 1 JAR (70000-0260-1)
NDC 70000-0260-01
🏷️ FDA NDC (as labeled) 70000-0260-1 billing pads the package segment with a zero
OTC On market Non-controlled
🗂️ Data synced Jul 24, 2026 · sources: openFDA · FDA label (DailyMed) · FDA Orange & Purple Book · First Databank · CMS NADAC, ASP, Medicare & Medicaid · RxNorm
📋 All sources & update times →

This page is curated, coded, and maintained by

Compiled from public FDA, CMS, DailyMed, NADAC, and related drug data sources. Editorial policy

🆔 Identity & classification

FDA NDC (as labeled) 70000-0260-1
Product NDC 70000-0260
11-digit billing NDC 70000026001
NCPDP billing unit GM — per gram (weight)
RxCUI 311502
UNII L7T10EIP3A
Application # M017
SPL Set ID 952e56ea-5cbc-4078-bd01-5d3b6864a5ce
DEA schedule Non-controlled
Marketing category OTC MONOGRAPH DRUG
Marketing status On market
FDA listing status Listed (active directory)
Marketing start 2017-05-31
Route TOPICAL
Dosage form GEL
Substance MENTHOL, UNSPECIFIED FORM
GPI-14 90070060004010
GPI class Ice Blue
GCN Seq No 031061
GCN 48059
HICL code 002608
Ingredient (HICL) Menthol
HIC1 code L
Therapeutic class — broad (HIC1) Skin/Subcutaneous Tissue
HIC2 code L6
Therapeutic class — intermediate (HIC2) Irritants
HIC3 code L6A
Therapeutic class — specific (HIC3) Irritants/Counter-Irritants
AHFS code 84:92.00.00
AHFS class Skin And Mucous Membrane Agents, Misc.
FDB label name ICE BLUE 2% GEL
FDB brand name Ice Blue Gel
Legend status O — Over-the-counter (OTC) drug or device
Why two NDCs? The FDA registers this code as 70000-0260-1 — a 5-4-1 layout, and that's what's printed on the package and shown on DailyMed. For insurance claims, every NDC is standardized to a uniform 11-digit 5-4-2 format by adding a zero to the package segment → 70000-0260-01. Same drug, same package — only the format differs.
Where does this data come from?
Identifiers from the FDA openFDA NDC Directory and Structured Product Labeling; RxCUI from RxNorm (NLM); GPI from Medi-Span; GCN / HIC / AHFS / legend from First Databank.

🏭 Manufacturer & labeler

LabelerCardinal Health, 110 dba LEADER
FDA applicationM017 (OTC MONOGRAPH DRUG)
Labeler code70000
First marketedMay 2017
Product typeHuman Otc Drug
Portfolio34 products on file
The labeler markets the product; the application holder owns the FDA approval. They’re often the same company but can differ (e.g. a repackager or an authorized generic). A mailing address / phone appears here when the manufacturer includes it in the product’s FDA label (not all do).
Where does this data come from?
Labeler, application holder and registered establishment from the FDA openFDA NDC Directory and Drugs@FDA; address/contact from the product’s FDA label.

🩺 Clinical

Label name ICE BLUE 2% GEL Ingredient Menthol
📗 Our plain-language guide HelloPharmacist
  • Menthol is found in a lot of over-the-counter topical products — creams, gels, patches, sprays, and powders. Depending on the product, it's used to temporarily ease minor muscle an...
  • Start with clean, dry skin — free of lotions or creams — before applying the patch. Peel the backing off and press the sticky side firmly to the sore area. Most menthol patches sho...
  • Yes, a mild burning or tingling feeling right after applying a menthol product is common and usually settles down within a few days of regular use. What's not normal is severe burn...
  • Is that burning sensation after I apply it normal?
📖 Read our full Menthol guide →

Supplement & herbal interactions

🌿 Drug–supplement interaction checker →
Where does this data come from?
Plain-language summary from MedlinePlus (U.S. National Library of Medicine); supplement & herbal interactions and nutrient depletion data from the Natural Medicines database; our full guide is HelloPharmacist editorial content.

🧪 Inactive Ingredients / Excipients

Inactive ingredients, also called excipients, are components of the drug product other than the active ingredient. They may include fillers, dyes, coatings, preservatives, flavors, or other formulation ingredients.

💡 Tap an ingredient (hover on desktop) to see what it is and why it’s used.

  • UNII 5138Q19F1X
    Ammonia is a colorless gas made from nitrogen and hydrogen. It's used in medicines as a pH buffer to maintain the correct acidity level and help keep the product stable.
  • UNII K679OBS311
    Carboxymethylcellulose sodium is a plant-derived thickening agent made from cellulose. In medicines, it acts as a binder to hold ingredients together, a disintegrant to help the tablet break apart, or a thickener in liquids.
  • UNII KUW2Q3U1VV
    Cupric sulfate anhydrous is a blue crystalline mineral salt containing copper and sulfate. It may be used in medicines as a colorant or to help maintain product stability.
  • UNII PPQ093M8HR
    A synthetic colorant derived from triarylmethane dyes. It provides blue or blue-green color to the medication and helps make the product visually identifiable.
  • UNII ND2M416302
    Isopropyl alcohol is a clear liquid solvent derived from petroleum. In medicines, it dissolves active ingredients and other components, helps the product flow smoothly, and aids in sterilization during manufacturing.
  • UNII ML30MJ2U7I
    A mineral salt form of magnesium and sulfate. It serves as a filler to add bulk to the tablet or capsule and may help the medicine dissolve or disintegrate properly in the body.
  • UNII 55X04QC32I
    A strong alkaline chemical used to adjust and maintain the pH balance of liquid medicines. It helps keep the medicine stable and ensures it stays effective during storage.
  • UNII 3J50XA376E
    Thymol is a natural compound derived from thyme and other plants. It acts as a preservative and flavoring agent in medicines, helping prevent microbial growth and add taste.
  • UNII 059QF0KO0R
    Water is a liquid solvent that dissolves and mixes ingredients together in liquid medicines, syrups, and injections. It helps distribute the active drug evenly throughout the product.

9 inactive ingredients listed in the exact product block matched to this NDC.

The official label also statesAmmonium Hydroxide, Blue 1, Carbomer, Copper Sulfate, Isopropyl Alcohol, Magnesium Sulfate, Sodium Hydroxide, Thymol, Water.

Label-section wording can be broader than the structured product block and may mention additional formulation ingredients.

Where does this data come from?
Data sourced from official FDA Structured Product Labeling (SPL) via DailyMed — ingredient classCode="IACT" elements from the exact product block matched by this NDC. Label-section narrative from DailyMed / the openFDA label index is shown separately when available.

Inactive ingredient FAQ

Are inactive ingredients the same for every manufacturer?
No. Inactive ingredients can differ by manufacturer, dosage form, strength, and package / product version.
Why might an inactive ingredient be missing?
Some SPLs do not provide a complete structured inactive-ingredient list, and older or unusual labels may only include the information in narrative text.
Can inactive ingredients matter?
Yes. They can matter for allergies, intolerances, dyes, gluten / lactose concerns, preservatives, and formulation differences — but confirm with a pharmacist or the manufacturer when it’s clinically important.

💲 Pricing

A drug doesn't have one price. Each row is a different public payment system, and none is what you'd pay at the counter — that depends on your insurance. The ⓘ on each row explains what it measures.

Price systemPer gPer package
Retail pharmacies payNADAC · weekly $0.010 $2.22 / 226.8 g
Medicaid paysCMS SDUD · 12 mo No recent Medicaid claims on file for this NDC — rare and low-volume NDCs are suppressed in the public data.
Medicare drug plans payPart D · quarterly No Part D plan price is available for this NDC in our data.
NADAC price history (per g) — tap or hover for the price & month
Nov 2021 Aug 2022 Mar 2026 Aug 2026 $0.016 $0.010
▼ Down 11% over the last 15 months.
Where does this data come from?
NADAC (National Average Drug Acquisition Cost) is the CMS weekly pharmacy-acquisition-cost survey — what pharmacies pay. ASP (Average Sales Price) is the CMS Medicare Part B drug-payment file, published quarterly. Medicaid pays is computed by us from CMS State Drug Utilization Data (total reimbursed ÷ units, trailing 12 months) — gross of rebates and inclusive of dispensing fees, so it reflects what Medicaid paid, not an acquisition cost. Medicare drug plans pay is the median negotiated point-of-sale unit cost across plans listing this NDC in the CMS quarterly Prescription Drug Plan pricing files, before rebates. The VA pays is the federal contract price (FSS, and the statutory Big 4 ceiling where listed) from the VA National Acquisition Center pharmaceutical price file. All are free public government data; each measures a different payer, so the figures are not directly comparable.

🔁 Therapeutic equivalents

ProductLabelerPackNADAC/unitTEStatusPrice vs. this
Rugby Ice Blue External Analgesic 20 mg/g 00536-1061-39 Rugby 226.8 g $0.010 — Availability likely —
Leader Ice Blue Analgesic 20 mg/gthis 70000-0260-01 Cardinal 226.8 g $0.010 — Availability likely —
Mineral Ice Pain Relieving 20 mg/g 00316-0226-08 Crown 226.8 g — — FDA listed —
Walgreens Ice Blue Pain Relieving Topical Analgesic 20 mg/g 00363-6330-01 Walgreen 226.8 g — — FDA listed —
Menthol Pain Relieving Gel 4.54 g/227g 13709-0357-01 NeilMed 1 tube — — FDA listed —
Avedana Cool Hot Ice 2 g/100g 43749-0321-08 Unipack, 227 g — — FDA listed —
MedPride Cold Ice Analgesic Gel 4.54 g/227g 52410-3021-02 SHIELD 227 g — — FDA listed —
CVS Therapeutic Menthol Gel 2 g/100g 59779-0118-08 CVS 227 g — — FDA listed —
Blue Ice Analgesic 2 g/100g 61734-0021-03 Delon 227 g — — FDA listed —
daily solutions Ice Blue Analgesic 20 mg/g 67385-0708-01 Garcoa, 227 g — — FDA listed —
Cold Ice Analgesic Gel 4.54 g/227g 68747-3021-02 Dabur 227 g — — FDA listed —
ICE MUSCLE RUB Leon M.C .02 g/g 69822-0103-08 Southern 227 g — — FDA listed —
Ice Quake Muscle Rub Blue .02 g/g 69822-0104-08 Southern 227 g — — FDA listed —
TheraCare Pain Relieving Menthol Gel 2 g/mL 71101-0015-01 Veridian 1 bottle — — FDA listed —
DCH Pain Relieving 2 g/100g 72839-0031-08 Derma 227 g — — FDA listed —
Dermachange Cold Therapy 2 g/100g 83520-0131-08 Private 227 g — — FDA listed —
Wish ultra winter ice 2 g/100g 84809-0008-01 LJ 200 g — — FDA listed —
About this product: other versions of the same ingredient, strength and form are listed above, least expensive first, with FDA equivalence ratings where available.
Where does this data come from?
Equivalents are other NDCs of the same ingredient, form and route from the openFDA NDC Directory, ranked least-expensive-first by NADAC. Therapeutic-equivalence (AB) ratings come from the FDA Orange Book; biologics use the FDA Purple Book for biosimilar & interchangeable status.

⏳ Availability & generic status

🏛️
2017
On the market since
May 2017
📍
2026
Currently FDA-listed
9 years listed
🔒
·
No generic listed yet
brand only
ℹ️No FDA-approved generic found

We did not find an FDA-approved generic match for this exact strength, form and route.

Where does this data come from?
Patents and exclusivity from the FDA Orange Book (small-molecule drugs), refreshed from public FDA data. Generic launch timing is an estimate, not a guarantee.

🔬 Reported adverse events (FAERS)

Read carefully: FAERS reports are voluntary and unverified. Counts are not incidence, do not establish causation, are subject to reporting bias, and cannot be used to compare one drug to another. Shown for signal context only. Reports for Menthol, Unspecified Form — the ingredient across all brands.

Top reported reactions

Pain74
Fatigue66
Diarrhoea58
Fall53
Headache51
Arthralgia48
Pain In Extremity45

Age at onset

Child3
Adolescent1
Adult44
Elderly62

Reporter sex

913 reports
Male · 26%
Female · 73%
Unknown · 0%

Serious outcomes

Hospitalization186
Death46
Disabling25
Life-threatening11
Reports over time (by year) — tap or hover for the count & year
2024 2025 2026 97 32
Most recent year is provisional (FAERS lags ~3 months).
Where does this data come from?
Adverse-event reports from the FDA Adverse Event Reporting System (FAERS) via openFDA. FAERS reports are voluntary and unverified — counts are not incidence and don’t establish causation.

📦 Packaging — all sizes for this product

Package NDCDescription Marketing startStatus
70000-0260-01 You're viewing this 226.8 g in 1 JAR (70000-0260-1) 2017-05-31 Active

📄 FDA label — Drug Facts FDA SPL

The complete FDA label for this product — the official Drug Facts labeling, verbatim, section by section. Jump with a chip, search within the label, or expand everything.
🎯 Indications and Usage ⏱️ Dosage and Administration ⚠️ Warnings 📦 Storage and Handling 🧪 Active Ingredient 🧪 Inactive Ingredients 🎯 Purpose
🎯 Indications and Usage 23 words ▾

Uses temporarily relieves minor aches and pains of muscles and joints associated with simple backache arthritis strains bruises sprains provides cooling penetrating relief

⏱️ Dosage and Administration 40 words ▾

Directions Clean affected area before applying product adults and children 2 years of age and older: apply to affected area not more than 3 to 4 times daily children under 2 years of age: do not use, consult a doctor

⚠️ Warnings 106 words ▾

Warnings For external use only Do not use do not use with other topical pain relievers do not use with heating pads or other heating devices When using this product avoid contact with the eyes do not bandage tightly do not apply to wounds or damaged skin Stop use and consult a doctor if condition worsens, or if symptoms persist for more than 7 days or clear up and occur again within a few days. If pregnant or breastfeeding, ask a health professional before use Keep out of reach of children . If swallowed, get medical help or contact a Poison Control Center immediately at 1-800-222-1222.

📦 Storage and Handling 38 words ▾

Other information do not freeze store at controlled room temperature 20 degrees to 25 degrees C, in a tightly closed container store in a cool place do not use, pour, spill or store near heat or open flame

🧪 Active Ingredient 4 words ▾

Active ingredients Menthol 2%

🧪 Inactive Ingredients 17 words ▾

Inactive ingredients Ammonium Hydroxide, Blue 1, Carbomer, Copper Sulfate, Isopropyl Alcohol, Magnesium Sulfate, Sodium Hydroxide, Thymol, Water.

🎯 Purpose 3 words ▾

Purpose Topical Analgesic

Source: FDA Structured Product Labeling, mirrored from DailyMed / openFDA. Prefer the government’s original formatting? View this label on DailyMed ↗
← 70000-0253-02 · Cardinal 70000-0262-01 · Cardinal →
For educational and professional reference only — not medical advice. Pricing reflects published NADAC and CMS ASP (free public data) and may differ from your acquisition cost; always verify before billing or dispensing.