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Aveeno Daily Moisturizing Dimethicone 12 mg/g Lotion, 141 g — NDC 69968-0680-05 package photo
Label image from the product's FDA listing (DailyMed) — may show a different pack size or an older label revision.

Aveeno Daily Moisturizing Dimethicone 12 mg/g Lotion, 141 g — NDC 69968-0680-5 (Billing 69968-0680-05)

by Kenvue Brands LLC · 141 g in 1 TUBE

This is a package of 141 g of Aveeno Daily Moisturizing Dimethicone 12 mg/g Lotion from Kenvue Brands LLC, marketed since Feb 2004 and currently FDA-listed.

NDC 69968-0680-05
🏷️ FDA NDC (as labeled) 69968-0680-5 billing pads the package segment with a zero
This package
Contains141 g Pack sizes3 compare ↓
OTC On market Non-controlled ⇄ Compare with another NDC
🗂️ FDA directory synced Oct 8, 2026 · this listing last changed Jul 24, 2026 · sources: openFDA · FDA label (DailyMed) · FDA Orange & Purple Book · First Databank · CMS NADAC, ASP, Medicare & Medicaid · RxNorm
📋 All sources & update times →

NDC database record

One package, one record: these facts belong to NDC 69968-0680-5 alone.

Record
FDA NDC Directory package listing · Human OTC drug
Code segments
69968 labeler · 0680 product · 5 package
Package marketed since
Jun 1, 2013
Sample package
No — commercial package
Listing certified through
Dec 31, 2026
Barcode (UPC)
0381370036012
FDA record last changed
Jul 24, 2026

Identity & classification

Regulatory identifiers FDA, NLM and CMS codes for this package

FDA NDC (as labeled) 69968-0680-5
Product NDC 69968-0680
11-digit billing NDC 69968068005
RxCUI 876980
UNII 92RU3N3Y1O
UPC 0381370036012
Application # M016
SPL Set ID 70593b0c-c41b-4294-9bfa-42003ba1e3e4
Physiologic effect Skin Barrier Activity
DEA schedule Non-controlled
Marketing category OTC MONOGRAPH DRUG
Marketing status On market
FDA listing status Listed (active directory)
Marketing start 2004-02-01
Route TOPICAL
Dosage form LOTION
Substance DIMETHICONE
Quick answers
  • RxCUI (RxNorm): 876980
Why two NDCs? The FDA registers this code as 69968-0680-5 — a 5-4-1 layout, and that's what's printed on the package and shown on DailyMed. For insurance claims, every NDC is standardized to a uniform 11-digit 5-4-2 format by adding a zero to the package segment → 69968-0680-05. Same drug, same package — only the format differs.
Where does this data come from?
Identifiers from the FDA openFDA NDC Directory and Structured Product Labeling; RxCUI from RxNorm (NLM); GPI from Medi-Span; GCN / HIC / AHFS / legend from First Databank.

RxNorm drug class

This medicine belongs to the Other ectoparasiticides, incl. scabicides class.

Drug family (ATC) Other ectoparasiticides, incl. scabicides
Where does this data come from?
Therapeutic classes from RxNorm RxClass (U.S. National Library of Medicine) — Established Pharmacologic Class (FDA), ATC drug family (WHO) and mechanism of action, matched by this product’s RxCUI.

Clinical

🧪 What is this product?

Aveeno Daily Moisturizing is a topical lotion containing dimethicone, an over-the-counter skin protectant marketed under FDA's monograph rules for this drug category. Dimethicone is commonly used in moisturizing lotions to help soften and smooth the skin by forming a protective barrier that reduces moisture loss. This product is designed for daily application to the skin.

Supplement & herbal interactions

Some supplements/herbs that may interact with Dimethicone — tap one for details:

Where does this data come from?
Plain-language summary from MedlinePlus (U.S. National Library of Medicine); supplement & herbal interactions and nutrient depletion data from the Natural Medicines database; our full guide is HelloPharmacist editorial content.

Pricing

A drug doesn't have one price. Each row is a different public payment system, and none is what you'd pay at the counter — that depends on your insurance. The ⓘ on each row explains what it measures.

Price systemPer gPer package
Retail pharmacies payNADAC · weekly Not in the retail survey — common for institutional, discontinued, or low-volume packs.
Medicaid paysCMS SDUD · 12 mo No recent Medicaid claims on file for this NDC — rare and low-volume NDCs are suppressed in the public data.
Medicare drug plans payPart D · quarterly No Part D plan price is available for this NDC in our data.
ℹ️
No price is published for this exact package yet. CMS surveys NADAC per package size, so a different pack of the same drug often has one.
Try another pack size: 71 g 227 g
Where does this data come from?
NADAC (National Average Drug Acquisition Cost) is the CMS weekly pharmacy-acquisition-cost survey — what pharmacies pay. ASP (Average Sales Price) is the CMS Medicare Part B drug-payment file, published quarterly. Medicaid pays is computed by us from CMS State Drug Utilization Data (total reimbursed ÷ units, trailing 12 months) — gross of rebates and inclusive of dispensing fees, so it reflects what Medicaid paid, not an acquisition cost. Medicare drug plans pay is the median negotiated point-of-sale unit cost across plans listing this NDC in the CMS quarterly Prescription Drug Plan pricing files, before rebates. The VA pays is the federal contract price (FSS, and the statutory Big 4 ceiling where listed) from the VA National Acquisition Center pharmaceutical price file. All are free public government data; each measures a different payer, so the figures are not directly comparable.

Packaging — all sizes for this product

Package NDCDescription Marketing startMarketing endStatus
69968-0680-04 69968-0680-4 Main listing 71 g in 1 TUBE 2013-06-01 — Active
69968-0680-05 You're viewing this 141 g in 1 TUBE 2013-06-01 — Active
69968-0680-08 69968-0680-8 227 g in 1 TUBE 2004-02-01 — Active

You're viewing one of 3 pack sizes for this product.

Pack size FAQ

What quantity is in this package?
This package contains 141 g — 141 g in 1 tube.
How does this package differ from NDC 69968-0680-04?
Both are Aveeno Daily Moisturizing Dimethicone 12 mg/g Lotion — the drug itself is identical. This page's package is the 141 g one, while NDC 69968-0680-04 is the 71 g package.
What NDC number is used to bill for this package of Aveeno Daily Moisturizing Dimethicone 12 mg/g Lotion?
Use the 11-digit billing form listed in the identifiers section of this page. Pharmacy and medical claims use the 11-digit form; the FDA label may print a shorter form of the same code.

Therapeutic equivalents

ProductLabelerPackNADAC/unitTEStatusPrice vs. this
Daily Moisturizer 1.2 g/100g 00363-5934-02 Walgreens 236 ml — — FDA listed —
Daily Moisturizer 1200 mg/100mL 00363-5990-18 Walgreen 511 ml — — FDA listed —
Skin Relief 1200 mg/100mL 00363-5995-18 Walgreen 511 ml — — FDA listed —
Target Up and Up Daily Moisturizing 12 mg/mL 11673-0087-18 TARGET 85 ml — — FDA listed —
Dimethicone 12 mg/g 37808-0496-34 H 227 g — — FDA listed —
Hill Country Essentials 12 mg/mL 37808-0995-43 H.E.B 532 ml — — FDA listed —
Meijer Skin Relieving Moisturizing 12 mg/mL 41250-0985-43 MEIJER 532 ml — — FDA listed —
Equate Daily Moisturizing Dimethicone Skin Protectant 12 mg/mL 49035-0575-43 Walmart 532 ml — — FDA listed —
Baby XtraCare Oatmeal 1.2 g/100g 57337-0070-01 Rejoice 227 g — — FDA listed —
Alike Daily Moisturizing 1.2 g/100mL 57337-0098-01 Rejoice 354 ml — — FDA listed —
Life is healed Daily Moisturizing 12 mg/mL 63148-0028-05 Apollo 532 ml — — FDA listed —
Daily Moisturizing 12 mg/g 64024-0496-34 Aldi, 227 g — — FDA listed —
Aveeno Skin Relief Moisturizing Fragrance Free 12 mg/mL 69968-0236-09 Kenvue 975 ml — — FDA listed —
Aveeno Skin Relief Moisturizing Fragrance Free 12 mg/mL 69968-0408-01 Kenvue 29 ml — — FDA listed —
Aveeno Skin Relief Moisturizing Fragrance Free 12 mg/g 69968-0409-01 Kenvue 227 g — — FDA listed —
Aveeno Baby Daily Moisture 12 mg/mL 69968-0441-01 Kenvue 532 ml — — FDA listed —
Aveeno DAILY MOISTURIZING 12 mg/mL 69968-0454-01 Kenvue 354 ml — — FDA listed —
Aveeno Baby Daily Care Set 69968-0592-01 Kenvue 1 kit — — FDA listed —
Aveeno Baby Calming Comfort 12 mg/mL 69968-0629-01 Kenvue 532 ml — — FDA listed —
Aveeno Baby Calming Comfort Bath Plus Set 69968-0631-09 Kenvue 1 kit — — FDA listed —
Aveeno Baby Daily Care Set 69968-0632-09 Kenvue 1 kit — — FDA listed —
Aveeno Baby Calming Comfort 12 mg/g 69968-0656-08 Kenvue 227 g — — FDA listed —
Aveeno Baby Daily Moisture 12 mg/g 69968-0679-08 Kenvue 227 g — — FDA listed —
Aveeno Daily Moisturizing 12 mg/gthis 69968-0680-05 Kenvue 141 g — — FDA listed —
Daily Moisturizing 12 mg/g 71141-0496-34 Lidl 227 g — — FDA listed —
Daily Moisturizing 12 mg/g 75712-0496-34 Old 227 g — — Discontinued —
Dimethicone 12 mg/mL 76162-0496-44 Topco 532 ml — — FDA listed —
Dimethicone 12 mg/mL 79481-0496-01 Meijer, 532 ml — — FDA listed —
Aveeno Skin Relief Overnight 12 mg/g 69968-0488-07 Kenvue 207 g — — FDA listed —
About this product: other versions of the same ingredient, strength and form are listed above, least expensive first, with FDA equivalence ratings where available.
Where does this data come from?
Equivalents are other NDCs of the same ingredient, form and route from the openFDA NDC Directory, ranked least-expensive-first by NADAC. Therapeutic-equivalence (AB) ratings come from the FDA Orange Book; biologics use the FDA Purple Book for biosimilar & interchangeable status.

Availability & generic status

🏛️
2004
On the market since
Feb 2004
📍
2026
Currently FDA-listed
22 years listed
🔒
·
No generic listed yet
brand only
ℹ️No FDA-approved generic found

We did not find an FDA-approved generic match for this exact strength, form and route.

Where does this data come from?
Patents and exclusivity from the FDA Orange Book (small-molecule drugs), refreshed from public FDA data. Generic launch timing is an estimate, not a guarantee.

Inactive Ingredients / Excipients

Inactive ingredients, also called excipients, are components of the drug product other than the active ingredient. They may include fillers, dyes, coatings, preservatives, flavors, or other formulation ingredients.

💡 Tap an ingredient (hover on desktop) to see what it is and why it’s used.

  • UNII LKG8494WBH
    Benzyl alcohol is a clear liquid used as a preservative and solvent in medicines. It helps prevent bacterial and fungal growth and dissolves other ingredients to create uniform liquid formulations.
  • UNII 936JST6JCN
    Cetyl alcohol is a waxy, fatty substance derived from plant or animal sources. It acts as an emulsifier and thickener in medicines, helping blend oil and water components and giving products a smooth, creamy texture.
  • UNII OM9573ZX3X
    A synthetic compound used as an antistatic agent and conditioner in solid dosage forms. It reduces friction and helps powders flow smoothly during manufacturing and tablet compression.
  • UNII PDC6A3C0OX
    Glycerin is a clear, thick liquid derived from plant oils or fats. It acts as a humectant to retain moisture, a sweetener, and a solvent in medications.
  • UNII 8CRQ2TH63M
    Isopropyl palmitate is an oily liquid derived from palm oil. It acts as an emollient and lubricant in medicines, helping soften the skin or improve how the product spreads and flows.
  • UNII Z6J799EAJK
    Oat is a cereal grain used in medicines as a filler and binder. It helps give the medication its shape and structure while adding bulk to the formulation.
  • UNII 4T6H12BN9U
    Petrolatum is a purified mineral oil-based jelly derived from petroleum. In medicines, it acts as an emollient, lubricant, and moisture barrier to soften skin, reduce friction, and help prevent water loss from formulations.
  • UNII 451W47IQ8X
    Sodium chloride is common table salt. It's used in medicines as a buffer to maintain proper pH, as a filler to add bulk, or to adjust the osmotic balance in liquid formulations.
  • UNII 059QF0KO0R
    Water is a liquid solvent that dissolves and mixes ingredients together in liquid medicines, syrups, and injections. It helps distribute the active drug evenly throughout the product.

9 inactive ingredients listed in the exact product block matched to this NDC.

The official label also statesWater, Glycerin, Distearyldimonium Chloride, Petrolatum, Isopropyl Palmitate, Cetyl Alcohol, Avena Sativa (Oat) Kernel Flour, Benzyl Alcohol, Sodium Chloride

Label-section wording can be broader than the structured product block and may mention additional formulation ingredients.

Where does this data come from?
Data sourced from official FDA Structured Product Labeling (SPL) via DailyMed — ingredient classCode="IACT" elements from the exact product block matched by this NDC. Label-section narrative from DailyMed / the openFDA label index is shown separately when available.

Inactive ingredient FAQ

Are inactive ingredients the same for every manufacturer?
No. Inactive ingredients can differ by manufacturer, dosage form, strength, and package / product version.
Why might an inactive ingredient be missing?
Some SPLs do not provide a complete structured inactive-ingredient list, and older or unusual labels may only include the information in narrative text.
Can inactive ingredients matter?
Yes. They can matter for allergies, intolerances, dyes, gluten / lactose concerns, preservatives, and formulation differences — but confirm with a pharmacist or the manufacturer when it’s clinically important.

Manufacturer & labeler

LabelerKenvue Brands LLC
FDA applicationM016 (OTC MONOGRAPH DRUG)
Labeler code69968
First marketedFeb 2004
Product typeHuman Otc Drug
Portfolio567 products on file

More NDCs from Kenvue Brands LLC labeler code 69968

The labeler markets the product; the application holder owns the FDA approval. They’re often the same company but can differ (e.g. a repackager or an authorized generic). A mailing address / phone appears here when the manufacturer includes it in the product’s FDA label (not all do).
Where does this data come from?
Labeler, application holder and registered establishment from the FDA openFDA NDC Directory and Drugs@FDA; address/contact from the product’s FDA label.

FDA label — Drug Facts FDA SPL

The complete FDA label for this product — the official Drug Facts labeling, verbatim, section by section. Jump with a chip, search within the label, or expand everything.
🎯 Indications and Usage 24 words ▾

Uses Helps prevent and temporarily protects chafed, chapped or cracked skin Helps prevent and protect from the drying effects of wind and cold weather

⏱️ Dosage and Administration 4 words ▾

Directions Apply as needed.

⚠️ Warnings 71 words ▾

Warnings For external use only. When using this product do not get into eyes. Stop use and ask a doctor if Condition worsens Symptoms last more than 7 days or clear up and occur again within a few days. Do not use on Deep or puncture wounds Animal bites Serious burns. Keep out of reach of children . If swallowed, get medical help or contact a Poison Control Center right away.

📦 Storage and Handling 6 words ▾

Other information Store at Room Temperature

🧪 Active Ingredient 4 words ▾

Active ingredient Dimethicone (1.2%)

🧪 Inactive Ingredients 20 words ▾

Inactive ingredients Water, Glycerin, Distearyldimonium Chloride, Petrolatum, Isopropyl Palmitate, Cetyl Alcohol, Avena Sativa (Oat) Kernel Flour, Benzyl Alcohol, Sodium Chloride

🎯 Purpose 3 words ▾

Purpose Skin Protectant

📄 Do Not Use 12 words ▾

Do not use on Deep or puncture wounds Animal bites Serious burns.

📄 When Using This Product 9 words ▾

When using this product do not get into eyes.

📄 Stop Use and Ask a Doctor If 25 words ▾

Stop use and ask a doctor if Condition worsens Symptoms last more than 7 days or clear up and occur again within a few days.

📄 Keep Out of Reach of Children 20 words ▾

Keep out of reach of children . If swallowed, get medical help or contact a Poison Control Center right away.

📄 Questions or Comments 8 words ▾

Questions? 866-428-3366; Outside US, dial collect 215-273-8755 www.aveeno.com

📄 Package Label / Principal Display Panel 53 words ▾

PRINCIPAL DISPLAY PANEL - 227 g Tube Label NEW LOOK SAME GREAT FORMULA Aveeno ® DAILY MOISTURIZING lotion Dimethicone skin protectant Nourishes Dry Skin Clinically proven healthier-looking skin in 1 day fragrance free with SOOTHING OAT & RICH EMOLLIENTS net wt. 8 oz (227 g) Principal Display Panel - 227 g Tube Label

Source: FDA Structured Product Labeling, mirrored from DailyMed / openFDA. Prefer the government’s original formatting? View this label on DailyMed ↗

Reported adverse events (FAERS)

Read carefully: FAERS reports are voluntary and unverified. Counts are not incidence, do not establish causation, are subject to reporting bias, and cannot be used to compare one drug to another. Shown for signal context only. Reports for Aveeno DAILY MOISTURIZING (this brand).

Top reported reactions

Vomiting56
Diarrhoea52
Abdominal Pain49
Pyrexia48
Nausea47
Pneumonia41
Decreased Appetite35

Age at onset

Child6
Adolescent5
Adult66
Elderly65

Reporter sex

701 reports
Male · 48%
Female · 52%
Unknown · 0%

Serious outcomes

Hospitalization411
Death131
Life-threatening61
Disabling14
Reports over time (by year) — tap or hover for the count & year
2019 2021 2023 2026 114 31
Most recent year is provisional (FAERS lags ~3 months).
Where does this data come from?
Adverse-event reports from the FDA Adverse Event Reporting System (FAERS) via openFDA. FAERS reports are voluntary and unverified — counts are not incidence and don’t establish causation.

About this NDC listing & data coverage

Over-the-counter (OTC) product
What data is (and isn’t) available for this NDC — tap to expand
NDC identity (package / product / labeler codes) ✓ Available
Labeler ✓ Available
Product & package description ✓ Available
Marketing category & status ✓ Available
Active ingredient / dosage form / route ✓ Available
FDA label (SPL via DailyMed) ✓ Available
Package photos ✓ Available
Inactive ingredients (structured) ✓ Available
NADAC pharmacy acquisition price (CMS) — Not published for this NDC CMS publishes NADAC only for NDCs reported in its retail-pharmacy survey.
Orange Book / therapeutic-equivalence data — Not published for this NDC Applies only to products approved under an NDA/ANDA; many listings are out of scope.
HCPCS J-code billing crosswalk — Not published for this NDC Most self-administered / retail products have no J-code — that is normal.
Medicaid utilization (CMS SDUD) — Not published for this NDC CMS reports utilization only for NDCs with Medicaid claims above its privacy threshold.
“Not published” reflects what the public FDA / CMS / NLM sources provide for this exact package code — it is a property of the data feeds, not a judgment about the product.

Questions about this listing

Is this NDC FDA-approved?
An NDC listing does not by itself establish FDA approval — the NDC Directory records that a product is listed with FDA, not that it was reviewed and approved. This listing's marketing category is "Otc Monograph Drug". Products approved under an application carry an NDA, ANDA, or BLA number.
Why is there no price listed?
The pricing shown on our NDC pages comes from CMS NADAC, a voluntary survey of retail community pharmacy invoices. CMS does not publish a NADAC for every NDC — packages outside the retail survey (institutional and hospital products, bulk packages, discontinued items, and many OTC items) may never receive one. A missing price reflects the survey's scope, not this product's actual cost, and does not mean the product is free or unavailable.
Is the NDC printed on the package the same as the 11-digit billing NDC?
Yes, they identify this exact package in different formats. The form printed on the packaging and shown on DailyMed is the one the FDA registered. Insurance claims use a fixed 11-digit 5-4-2 format, so the short segment is padded with a leading zero and the dashes are dropped. The Identity section at the top of this page lists each form of this code.
Is this package still being marketed?
Yes, per the latest FDA NDC Directory data on this page: this package is listed as actively marketed, with no marketing end date reported by Kenvue Brands LLC. Listing status can change — the directory data on this page refreshes weekly.
Does this product come in other package sizes?
Yes — the FDA directory lists 2 other package presentations of this same product, including 71 g (69968-0680-04), 227 g (69968-0680-08). Each has its own NDC and its own page — see the package list near the top of this page.
Who lists this product with the FDA?
Kenvue Brands LLC is the labeler of record for this NDC — the company under whose FDA-assigned code the package is listed. The labeler may be the manufacturer itself or a distributor marketing the product under its own code.
Do I need a prescription for this product?
This NDC is listed with FDA as an over-the-counter product, so it does not require a prescription. Follow the package directions, and ask your pharmacist if you are unsure whether it is right for you.
This page identifies an FDA-listed package (the NDC) and reports public regulatory and pricing data about the listing. It is reference information, not a medical recommendation — talk to your pharmacist or prescriber about your own medication.
Where does this data come from?
Listing facts (marketing category, packager status, marketing dates) from the FDA openFDA NDC Directory; label availability from DailyMed; pricing coverage from CMS NADAC; equivalence scope from the FDA Orange Book.
For educational and professional reference only — not medical advice. Pricing reflects published NADAC and CMS ASP (free public data) and may differ from your acquisition cost; always verify before billing or dispensing.