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Listerine Whitening Extra Mild Alcohol Free Anticavity Fluoride Mouthwash Sodium .1 mg/mL Mouthwash, 500 mL — NDC 69968-1008-05 package photo

Listerine Whitening Extra Mild Alcohol Free Anticavity Fluoride Mouthwash Sodium .1 mg/mL Mouthwash, 500 mL

by Kenvue Brands LLC · 500 mL in 1 BOTTLE (69968-1008-5)
NDC 69968-1008-05
🏷️ FDA NDC (as labeled) 69968-1008-5 billing pads the package segment with a zero
This package
Contains500 mL Pack sizes2 compare ↓
Also comes in: 1000 ml 69968-1008-01
OTC On market Non-controlled
🗂️ Data synced Sep 25, 2026 · sources: openFDA · FDA label (DailyMed) · FDA Orange & Purple Book · First Databank · CMS NADAC, ASP, Medicare & Medicaid · RxNorm
📋 All sources & update times →

🆔 Identity & classification

FDA NDC (as labeled) 69968-1008-5
Product NDC 69968-1008
11-digit billing NDC 69968100805
Application # M021
SPL Set ID 583882b5-0efb-4501-e063-6394a90a6ee7
DEA schedule Non-controlled
Marketing category OTC MONOGRAPH DRUG
Marketing status On market
FDA listing status Listed (active directory)
Marketing start 2026-09-19
Route ORAL
Dosage form MOUTHWASH
Substance SODIUM FLUORIDE
Why two NDCs? The FDA registers this code as 69968-1008-5 — a 5-4-1 layout, and that's what's printed on the package and shown on DailyMed. For insurance claims, every NDC is standardized to a uniform 11-digit 5-4-2 format by adding a zero to the package segment → 69968-1008-05. Same drug, same package — only the format differs.
Where does this data come from?
Identifiers from the FDA openFDA NDC Directory and Structured Product Labeling; RxCUI from RxNorm (NLM); GPI from Medi-Span; GCN / HIC / AHFS / legend from First Databank.

🏭 Manufacturer & labeler

LabelerKenvue Brands LLC
FDA applicationM021 (OTC MONOGRAPH DRUG)
Labeler code69968
First marketedSep 2026
Product typeHuman Otc Drug
Portfolio567 products on file
The labeler markets the product; the application holder owns the FDA approval. They’re often the same company but can differ (e.g. a repackager or an authorized generic). A mailing address / phone appears here when the manufacturer includes it in the product’s FDA label (not all do).
Where does this data come from?
Labeler, application holder and registered establishment from the FDA openFDA NDC Directory and Drugs@FDA; address/contact from the product’s FDA label.

🩺 Clinical

🧪 What is this product?

Listerine Whitening Extra Mild Alcohol Free is an over-the-counter mouthwash that contains sodium fluoride. This product is marketed under FDA's standard rules for OTC oral rinses rather than as an individually reviewed drug application. Sodium fluoride is commonly used in dental products to help strengthen tooth enamel and is typically intended for daily rinsing to support oral health.

Where does this data come from?
Plain-language summary from MedlinePlus (U.S. National Library of Medicine); supplement & herbal interactions and nutrient depletion data from the Natural Medicines database; our full guide is HelloPharmacist editorial content.

🧪 Inactive Ingredients / Excipients

Inactive ingredients, also called excipients, are components of the drug product other than the active ingredient. They may include fillers, dyes, coatings, preservatives, flavors, or other formulation ingredients.

💡 Tap an ingredient (hover on desktop) to see what it is and why it’s used.

  • UNII 00YIU5438U
    Caprylyl glycol is a clear liquid derived from coconut oil. In medicines, it acts as a humectant to retain moisture, a preservative booster to prevent microbial growth, and a solvent to help dissolve or mix other ingredients.
  • UNII 2968PHW8QP
    A weak organic acid derived from citrus fruits or made through fermentation. It works as a buffer to control pH, a preservative to extend shelf life, and a flavoring agent in medications.
  • UNII RV6J6604TK
    Eucalyptol is a natural oil compound extracted from eucalyptus plants. In medicines, it serves as a flavoring agent and aromatic component to improve taste and smell.
  • UNII L7T10EIP3A
    A cooling compound from mint plants used as a flavoring agent and to create a fresh sensation in medicines. It helps mask bitter tastes and improve how the product feels in the mouth.
  • UNII 9SW4PFD2FZ
    A salt derived from phosphoric acid that acts as a binding agent, helping hold tablet or capsule ingredients together, and as a buffering agent to maintain the medicine's stability and pH balance during storage.
  • UNII TUF2IVW3M2
    Poloxamer 407 is a synthetic polymer made from ethylene oxide and propylene oxide. In medicines, it acts as a thickener, emulsifier, and solubilizer to help mix ingredients and create the right texture.
  • UNII 6DC9Q167V3
    Propylene glycol is a clear liquid derived from petroleum or vegetable sources. It acts as a solvent, humectant, and preservative in medicines, helping dissolve active ingredients and maintain product stability.
  • UNII JVL98CG53G
    Sodium methyl cocoyl taurate is a mild, plant-derived cleaning agent made from coconut oil and an amino acid. It's used in liquid formulations as a surfactant to help mix oil and water-based ingredients together and improve how the medicine spreads or is absorbed.
  • UNII SB8ZUX40TY
    Saccharin sodium is an artificial sweetener made from saccharin salt. It's added to medicines to improve taste, especially in liquid formulations for children or bitter drugs.
  • UNII 506T60A25R
    Sorbitol is a natural sugar alcohol derived from glucose. It serves as a sweetener, humectant, and bulking agent in medications to improve taste and help maintain moisture in the product.
  • UNII 96K6UQ3ZD4
    Sucralose is a synthetic sweetener made from sugar. It's added to medicines to improve taste without adding calories, helping make bitter or unpleasant-tasting drugs easier to take.
  • UNII B9W4019H5G
    Tetrapotassium pyrophosphate is a mineral salt used as a buffering agent and emulsifier in medicines. It helps stabilize formulations and maintain proper pH levels.
  • UNII 3J50XA376E
    Thymol is a natural compound derived from thyme and other plants. It acts as a preservative and flavoring agent in medicines, helping prevent microbial growth and add taste.
  • UNII 059QF0KO0R
    Water is a liquid solvent that dissolves and mixes ingredients together in liquid medicines, syrups, and injections. It helps distribute the active drug evenly throughout the product.

14 inactive ingredients listed in the exact product block matched to this NDC.

The official label also statesWater, Sorbitol, Propylene Glycol, Pentasodium Triphosphate, Tetrapotassium Pyrophosphate, Poloxamer 407, Flavor, Citric Acid, Sodium Methyl Cocoyl Taurate, Caprylyl Glycol, Eucalyptol, Thymol, Sodium Saccharin, Menthol, Sucralose

Label-section wording can be broader than the structured product block and may mention additional formulation ingredients.

Where does this data come from?
Data sourced from official FDA Structured Product Labeling (SPL) via DailyMed — ingredient classCode="IACT" elements from the exact product block matched by this NDC. Label-section narrative from DailyMed / the openFDA label index is shown separately when available.

Inactive ingredient FAQ

Are inactive ingredients the same for every manufacturer?
No. Inactive ingredients can differ by manufacturer, dosage form, strength, and package / product version.
Why might an inactive ingredient be missing?
Some SPLs do not provide a complete structured inactive-ingredient list, and older or unusual labels may only include the information in narrative text.
Can inactive ingredients matter?
Yes. They can matter for allergies, intolerances, dyes, gluten / lactose concerns, preservatives, and formulation differences — but confirm with a pharmacist or the manufacturer when it’s clinically important.

💲 Pricing

A drug doesn't have one price. Each row is a different public payment system, and none is what you'd pay at the counter — that depends on your insurance. The ⓘ on each row explains what it measures.

Price systemPer eachPer package
Retail pharmacies payNADAC · weekly Not in the retail survey — common for institutional, discontinued, or low-volume packs.
Medicaid paysCMS SDUD · 12 mo No recent Medicaid claims on file for this NDC — rare and low-volume NDCs are suppressed in the public data.
Medicare drug plans payPart D · quarterly No Part D plan price is available for this NDC in our data.
ℹ️
No price is published for this exact package yet. CMS surveys NADAC per package size, so a different pack of the same drug often has one.
Try another pack size: 1000 ml
Where does this data come from?
NADAC (National Average Drug Acquisition Cost) is the CMS weekly pharmacy-acquisition-cost survey — what pharmacies pay. ASP (Average Sales Price) is the CMS Medicare Part B drug-payment file, published quarterly. Medicaid pays is computed by us from CMS State Drug Utilization Data (total reimbursed ÷ units, trailing 12 months) — gross of rebates and inclusive of dispensing fees, so it reflects what Medicaid paid, not an acquisition cost. Medicare drug plans pay is the median negotiated point-of-sale unit cost across plans listing this NDC in the CMS quarterly Prescription Drug Plan pricing files, before rebates. The VA pays is the federal contract price (FSS, and the statutory Big 4 ceiling where listed) from the VA National Acquisition Center pharmaceutical price file. All are free public government data; each measures a different payer, so the figures are not directly comparable.

🔁 Therapeutic equivalents

ProductLabelerPackNADAC/unitTEStatusPrice vs. this
Oral Antivavity .1 mg/mL 76162-0576-86 Topco 1000 ml — — FDA listed —
Alcohol Free Refreshing Mint .1 mg/mL 37808-0576-86 H 1000 ml — — FDA listed —
Crest Pro-Health Advanced Complete Care Anticavity Fluoride .1 mg/mL 69423-0751-01 The 1000 ml — — FDA listed —
Crest Deep Cleanse Cavity Defense .1 mg/mL 84126-0607-16 The 475 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 55319-0163-86 Family 1000 ml — — FDA listed —
Anticavity .1 mg/mL 59450-0971-86 The 1000 ml — — FDA listed —
Listerine Total Care Kids Anticavity Fluoride Rinse Bubble Blast .1 mg/mL 69968-0903-05 Kenvue 500 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 11673-0163-86 Target 1000 ml — — FDA listed —
Anticavity .1 mg/mL 37808-0435-45 H 946 ml — — FDA listed —
Anticavity .1 mg/mL 55301-0163-86 Your 1000 ml — — FDA listed —
Crest Braces Care Anticavity Fluoride Rinse .1 mg/mL 69423-0881-16 The 475 ml — — FDA listed —
Crest Pro Health Densify Rinse .1 mg/mL 69423-0882-32 The 946 ml — — FDA listed —
Listerine Smart Rinse Berry Splash .1 mg/mL 69968-0606-03 Kenvue 27 ml — — FDA listed —
Listerine Smart Rinse Anticavity Fluoride Rinse - Berry Splash .1 mg/mL 69968-0687-05 Kenvue 500 ml — — FDA listed —
Listerine Smart Rinse Anticavity Fluoride Rinse - Mint Shield .1 mg/mL 69968-0689-05 Kenvue 500 ml — — FDA listed —
Listerine Total Care Alcohol Free Anticavity Fluoride Mouthwash Fresh Mint .1 mg/mL 69968-0924-01 Kenvue 1000 ml — — FDA listed —
Anticavity .1 mg/mL 72476-0005-86 ADUSA 1000 ml — — FDA listed —
Crest Pro-Health Advanced Multi-Protection .1 mg/mL 84126-0600-02 The 2 bottles — — FDA listed —
Anticavity .1 mg/mL 36800-0803-43 Topco 474 ml — — FDA listed —
Crest Pro-Health Advanced w/Extra Whitening .1 mg/mL 37000-0867-01 The 473 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 37808-0163-77 H 500 ml — — Discontinued —
Anticavity .1 mg/mL 49035-0163-86 Walmart 1000 ml — — FDA listed —
Anticavity .1 mg/mL 55910-0971-86 Old 1000 ml — — FDA listed —
Listerine Smart Rinse Anticavity Fluoride Rinse - Bubble Blast .1 mg/mL 69968-0690-05 Kenvue 500 ml — — FDA listed —
Listerine Total Care Fresh Mint Anticavity Fluoride .1 mg/mL 69968-0787-01 Kenvue 1000 ml — — FDA listed —
Listerine Total Care Kids Anticavity Fluoride Rinse Mint Shield .1 mg/mL 69968-0902-05 Kenvue 500 ml — — FDA listed —
Listerine Total Care Intense Anticavity Fluoride Mouthwash .1 mg/mL 69968-0952-01 Kenvue 1000 ml — — FDA listed —
Kids Crest Bubblegum Rush .1 mg/mL 37000-0167-05 The 500 ml — — FDA listed —
Glowing White .1 mg/mL 53942-0435-45 Demoulas 946 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 56062-0163-86 Publix 1000 ml — — FDA listed —
Listerine Clinical Solutions Enamel Strength Alpine Mint .1 mg/mL 69968-0881-01 Kenvue 1000 ml — — FDA listed —
Anticavity .1 mg/mL 49035-0971-86 Walmart 1000 ml — — FDA listed —
Anticavity .1 mg/mL 55910-0163-86 Old 1000 ml — — Discontinued —
Kids Crest Strawberry Rush .1 mg/mL 69423-0895-16 The 500 ml — — FDA listed —
Oral Antivavity .1 mg/mL 72036-0576-86 HARRIS 1000 ml — — FDA listed —
Oral Antivavity .1 mg/mL 72288-0576-86 Amazon.com 1000 ml — — FDA listed —
Anticavity .1 mg/mL 72476-0435-43 ADUSA 473 ml — — FDA listed —
Anticavity .1 mg/mL 36800-0971-86 Topco 1000 ml — — FDA listed —
Anticavity .1 mg/mL 41163-0971-86 United 1000 ml — — FDA listed —
Anticavity .1 mg/mL 53942-0971-86 Demoulas 1000 ml — — FDA listed —
Anticavity .1 mg/mL 56062-0971-86 Publix 1000 ml — — FDA listed —
Crest Pro-Health Multi-Protection plus Extra Whitening .1 mg/mL 84126-0651-01 The 946 ml — — FDA listed —
Anticavity .1 mg/mL 37808-0119-86 H 1000 ml — — FDA listed —
Anticavity .1 mg/mL 41163-0043-86 United 1000 ml — — FDA listed —
Oral Antivavity .1 mg/mL 41250-0576-86 Meijer, 1000 ml — — FDA listed —
Anticavity .1 mg/mL 55301-0435-43 Your 473 ml — — FDA listed —
Crest 3D White Brilliance Pro Rinse .1 mg/mL 69423-0838-32 The 946 ml — — FDA listed —
Listerine Total Care Fresh Mint Anticavity .1 mg/mL 69968-0178-01 Kenvue 250 ml — — Discontinued —
Listerine Total Care Extra Mild Alcohol Free Anticavity Fluoride Mouthwash .1 mg/mL 69968-0950-01 Kenvue 1000 ml — — FDA listed —
Listerine Total Care Mild Alcohol Free Anticavity Fluoride Mouthwash .1 mg/mL 69968-0951-01 Kenvue 1000 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 71141-0159-32 Lidl 1000 ml — — FDA listed —
Mouth Rinse .1 mg/mL 36800-0001-86 Topco 1000 ml — — FDA listed —
Anticavity Fluoride Rinse .1 mg/mL 59779-0163-77 CVS 500 ml — — Discontinued —
Mouth Rinse .1 mg/mL 00363-0163-86 Walgreen 1000 ml — — FDA listed —
Listerine Clinical Solutions Teeth Strength Alpine Mint .1 mg/mL 69968-0819-01 Kenvue 1000 ml — — FDA listed —
Listerine Total Care Kids Anticavity Fluoride Rinse - Berry Splash .1 mg/mL 69968-0904-03 Kenvue 27 ml — — FDA listed —
Crest Pro-Health Mouthwash Multi-Protection Strong Mint .1 mg/mL 84126-0647-01 The 1000 ml — — FDA listed —
Crest 3D White Strength Whitening Enamel Protection .1 mg/mL 84126-0652-16 The 946 ml — — FDA listed —
Crest 3D White Luxe Diamond Strong .1 mg/mL 37000-0862-01 The 473 ml — — FDA listed —
Anticavity .1 mg/mL 41163-0011-45 United 946 ml — — FDA listed —
Anticavity .1 mg/mL 41250-0971-86 Meijer, 1000 ml — — FDA listed —
Anticavity .1 mg/mL 56062-0435-43 Publix 474 ml — — Discontinued —
Anticavity .1 mg/mL 00363-0171-86 Walgreen 1000 ml — — Discontinued —
Anticavity .1 mg/mL 69842-0548-86 CVS 1000 ml — — FDA listed —
Listerine Total Care Zero Alcohol Anticavity Fresh Mint .1 mg/mL 69968-0194-01 Kenvue 1000 ml — — FDA listed —
Listerine Smart Rinse Anticavity Fluoride Rinse - Pink Lemonade Flavor .1 mg/mL 69968-0691-05 Kenvue 500 ml — — Discontinued —
Listerine Whitening Extra Mild Alcohol Free Anticavity Fluoride Mouthwash .1 mg/mLthis 69968-1008-05 Kenvue 500 ml — — FDA listed —
sodium fluoride .1 mg/mL 71141-0576-86 Lidl 1000 ml — — FDA listed —
About this product: other versions of the same ingredient, strength and form are listed above, least expensive first, with FDA equivalence ratings where available.
Where does this data come from?
Equivalents are other NDCs of the same ingredient, form and route from the openFDA NDC Directory, ranked least-expensive-first by NADAC. Therapeutic-equivalence (AB) ratings come from the FDA Orange Book; biologics use the FDA Purple Book for biosimilar & interchangeable status.

⏳ Availability & generic status

🏛️
2026
On the market since
Sep 2026
📍
2026
Currently FDA-listed
listed with the FDA
🔒
·
No generic listed yet
brand only
ℹ️No FDA-approved generic found

We did not find an FDA-approved generic match for this exact strength, form and route.

Where does this data come from?
Patents and exclusivity from the FDA Orange Book (small-molecule drugs), refreshed from public FDA data. Generic launch timing is an estimate, not a guarantee.

📦 Packaging — all sizes for this product

Package NDCDescription Marketing startStatus
69968-1008-01 1000 mL in 1 BOTTLE (69968-1008-1) 2026-09-19 Active
69968-1008-05 You're viewing this 500 mL in 1 BOTTLE (69968-1008-5) 2026-09-19 Active

You're viewing the smallest of 2 pack sizes for this product.

Pack size FAQ

What quantity is in NDC 69968-1008-05?
NDC 69968-1008-05 contains 500 mL — 500 ml in 1 bottle.
What is the difference between NDC 69968-1008-05 and NDC 69968-1008-01?
Both are Listerine Whitening Extra Mild Alcohol Free Anticavity Fluoride Mouthwash Sodium .1 mg/mL Mouthwash — the drug itself is identical. NDC 69968-1008-05 is the 500 mL package, while NDC 69968-1008-01 is the 1000 ml package.
What NDC number is used to bill for this package of Listerine Whitening Extra Mild Alcohol Free Anticavity Fluoride Mouthwash Sodium .1 mg/mL Mouthwash?
Bill NDC 69968-1008-05 — the 11-digit billing format is 69968100805. Pharmacy and medical claims use the 11-digit form; the FDA label may print a shorter form of the same code.

🧭 About this NDC listing & data coverage

Over-the-counter (OTC) product
What data is (and isn’t) available for this NDC — tap to expand
NDC identity (package / product / labeler codes) ✓ Available
Labeler ✓ Available
Product & package description ✓ Available
Marketing category & status ✓ Available
Active ingredient / dosage form / route ✓ Available
FDA label (SPL via DailyMed) ✓ Available
Package photos ✓ Available
Inactive ingredients (structured) ✓ Available
NADAC pharmacy acquisition price (CMS) — Not published for this NDC CMS publishes NADAC only for NDCs reported in its retail-pharmacy survey.
Orange Book / therapeutic-equivalence data — Not published for this NDC Applies only to products approved under an NDA/ANDA; many listings are out of scope.
HCPCS J-code billing crosswalk — Not published for this NDC Most self-administered / retail products have no J-code — that is normal.
Medicaid utilization (CMS SDUD) — Not published for this NDC CMS reports utilization only for NDCs with Medicaid claims above its privacy threshold.
“Not published” reflects what the public FDA / CMS / NLM sources provide for this exact package code — it is a property of the data feeds, not a judgment about the product.

Questions about this listing

Is this NDC FDA-approved?
An NDC listing does not by itself establish FDA approval — the NDC Directory records that a product is listed with FDA, not that it was reviewed and approved. This listing's marketing category is "Otc Monograph Drug". Products approved under an application carry an NDA, ANDA, or BLA number.
Why is there no price listed?
The pricing shown on our NDC pages comes from CMS NADAC, a voluntary survey of retail community pharmacy invoices. CMS does not publish a NADAC for every NDC — packages outside the retail survey (institutional and hospital products, bulk packages, discontinued items, and many OTC items) may never receive one. A missing price reflects the survey's scope, not this product's actual cost, and does not mean the product is free or unavailable.
Is the NDC printed on the package the same as the 11-digit billing NDC?
Yes, they identify this exact package in different formats. The FDA registers it as 69968-1008-5, which is what is printed on the packaging and shown on DailyMed. Insurance claims use a fixed 11-digit 5-4-2 format, so the short segment is padded with a leading zero: 69968-1008-05, written without dashes as 69968100805. The Identity section at the top of this page lists every form of this code.
What do the three segments of this NDC mean?
In 69968-1008-05, the first segment (69968) is the labeler code FDA assigned to Kenvue Brands LLC; the middle segment (1008) identifies this specific product — its ingredient, strength, and dosage form; and the last segment (05) identifies this exact package size and type. Together they name one specific package of one specific product.
Is this package still being marketed?
Yes, per the latest FDA NDC Directory data on this page: this package is listed as actively marketed, with no marketing end date reported by Kenvue Brands LLC. Listing status can change — the directory data on this page refreshes weekly.
Does this product come in other package sizes?
Yes — the FDA directory lists 1 other package presentation of this same product, including 1000 ml (69968-1008-01). Each has its own NDC and its own page — see the package list near the top of this page.
Who lists this product with the FDA?
Kenvue Brands LLC is the labeler of record for this NDC — the company under whose FDA-assigned code the package is listed. The labeler may be the manufacturer itself or a distributor marketing the product under its own code.
Do I need a prescription for this product?
This NDC is listed with FDA as an over-the-counter product, so it does not require a prescription. Follow the package directions, and ask your pharmacist if you are unsure whether it is right for you.
This page identifies an FDA-listed package (the NDC) and reports public regulatory and pricing data about the listing. It is reference information, not a medical recommendation — talk to your pharmacist or prescriber about your own medication.
Where does this data come from?
Listing facts (marketing category, packager status, marketing dates) from the FDA openFDA NDC Directory; label availability from DailyMed; pricing coverage from CMS NADAC; equivalence scope from the FDA Orange Book.

📄 FDA label — Drug Facts FDA SPL

The complete FDA label for this product — the official Drug Facts labeling, verbatim, section by section. Jump with a chip, search within the label, or expand everything.
📄 FDA label 19 words ▾

No FDA label is on file for this product yet. Labels load from openFDA / DailyMed and refresh weekly.

Source: FDA Structured Product Labeling, mirrored from DailyMed / openFDA. Prefer the government’s original formatting? View this label on DailyMed ↗
For educational and professional reference only — not medical advice. Pricing reflects published NADAC and CMS ASP (free public data) and may differ from your acquisition cost; always verify before billing or dispensing.