Colgate Sensitive Complete Protection POTASSIUM NITRATE and SODIUM FLUORIDE 50 mg/g; 1.1 mg/g Paste, Dentifrice — NDC 35000-024-60 (Billing 35000-0024-60)
This is a package of Colgate Sensitive Complete Protection POTASSIUM NITRATE and SODIUM FLUORIDE 50 mg/g; 1.1 mg/g Paste, Dentifrice from Colgate-Palmolive Company, marketed since Nov 2018 and currently FDA-listed, this package's marketing is listed to end Jan 2027.
NDC database record
One package, one record: these facts belong to NDC 35000-024-60 alone.
- Record
- FDA NDC Directory package listing · Human OTC drug
- Code segments
- 35000 labeler · 024 product · 60 package
- Package marketed since
- Feb 25, 2019
- Package marketing ended
- Jan 31, 2027
- Sample package
- No — commercial package
- Barcode (UPC-A, from the NDC)
- 3 3500002460 3
- FDA record last changed
- Jul 24, 2026
Identity & classification
Regulatory identifiers FDA, NLM and CMS codes for this package
- RxCUI (RxNorm): 1038929
Where does this data come from?
- FDA openFDA NDC Directory · synced Oct 1, 2026
- FDA label on DailyMed · label index refreshed Oct 5, 2026
- RxNorm (NLM RxNav) · catalog refreshed Oct 1, 2026
- Medi-Span GPI (licensed)
- First Databank (licensed) · refreshed Oct 1, 2026
Clinical
Colgate Sensitive Complete Protection is a toothpaste sold as an over-the-counter monograph product under FDA rules for this drug category. It contains potassium nitrate, which is typically used to reduce tooth sensitivity, and sodium fluoride, which is commonly used to help prevent tooth decay. Together, these ingredients function in a paste applied by toothbrush to the teeth and gums during oral hygiene routines.
Patient education
Supplement & herbal interactions
Where does this data come from?
- MedlinePlus (NLM) · refreshed Oct 1, 2026
- FDA label on DailyMed · label index refreshed Oct 5, 2026
Ask a licensed pharmacist directly — free, answered by our team.
Pricing
A drug doesn't have one price. Each row is a different public payment system, and none is what you'd pay at the counter — that depends on your insurance. The ⓘ on each row explains what it measures.
| Price system | Per g | Per package |
|---|---|---|
| Retail pharmacies payNADAC · weekly | Not in the retail survey — common for institutional, discontinued, or low-volume packs. | |
| Medicaid paysCMS SDUD · 12 mo | No recent Medicaid claims on file for this NDC — rare and low-volume NDCs are suppressed in the public data. | |
| Medicare drug plans payPart D · quarterly | No Part D plan price is available for this NDC in our data. | |
Where does this data come from?
- CMS NADAC weekly file
- CMS ASP pricing files · refreshed Sep 20, 2026
- CMS Medicaid State Drug Utilization Data · refreshed Oct 5, 2026
- CMS Part D plan pricing files · refreshed Sep 24, 2026
- VA National Acquisition Center price file
Packaging — all sizes for this product
| Package NDC | Description | Marketing start | Marketing end | Status |
|---|---|---|---|---|
| 35000-0024-21 35000-024-21 Main listing | 1 TUBE in 1 CARTON / 59 g in 1 TUBE | 2021-04-21 | Jan 31, 2027 | Active |
| 35000-0024-33 35000-024-33 | 1 TUBE in 1 CARTON / 36.8 g in 1 TUBE | 2018-11-13 | — | Discontinued by firm |
| 35000-0024-34 35000-024-34 | 2 TUBE in 1 CARTON / 170 g in 1 TUBE | 2019-02-25 | Jan 31, 2027 | Active |
| 35000-0024-60 You're viewing this | 1 TUBE in 1 CARTON / 170 g in 1 TUBE | 2019-02-25 | Jan 31, 2027 | Active |
| 35000-0024-78 35000-024-78 | 1 TUBE in 1 CARTON / 22 g in 1 TUBE | 2024-02-06 | Jan 31, 2027 | Active |
Pack size FAQ
What quantity is in this package?
What NDC number is used to bill for this package of Colgate Sensitive Complete Protection POTASSIUM NITRATE and SODIUM FLUORIDE 50 mg/g; 1.1 mg/g Paste, Dentifrice?
Therapeutic equivalents
Where does this data come from?
- FDA openFDA NDC Directory · synced Oct 1, 2026
- FDA Orange Book · refreshed Oct 3, 2026
- CMS NADAC weekly file
Availability & generic status
We did not find an FDA-approved generic match for this exact strength, form and route.
Where does this data come from?
- FDA Orange Book · refreshed Oct 3, 2026
What it looks like
Where does this data come from?
- FDA label on DailyMed · label index refreshed Oct 5, 2026
Inactive Ingredients / Excipients
Inactive ingredients, also called excipients, are components of the drug product other than the active ingredient. They may include fillers, dyes, coatings, preservatives, flavors, or other formulation ingredients.
💡 Tap an ingredient (hover on desktop) to see what it is and why it’s used.
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UNII K679OBS311
Carboxymethylcellulose sodium is a plant-derived thickening agent made from cellulose. In medicines, it acts as a binder to hold ingredients together, a disintegrant to help the tablet break apart, or a thickener in liquids.
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UNII PDC6A3C0OX
Glycerin is a clear, thick liquid derived from plant oils or fats. It acts as a humectant to retain moisture, a sweetener, and a solvent in medications.
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UNII Y6O7T4G8P9
Hydrated silica is a fine powder form of silicon dioxide with absorbed water. It works as an anti-caking agent and absorbent in medicines, helping powders stay free-flowing and preventing clumping.
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UNII 9F20VSM0VU
A synthetic polymer made from methyl vinyl ether and maleic acid combined together. It acts as a film-former and binder in tablets and capsules, helping hold ingredients together and create protective coatings.
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UNII TUF2IVW3M2
Poloxamer 407 is a synthetic polymer made from ethylene oxide and propylene oxide. In medicines, it acts as a thickener, emulsifier, and solubilizer to help mix ingredients and create the right texture.
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UNII NL4J9F21N9
Polyethylene glycol 600 is a synthetic liquid polymer used as a solvent and humectant in medicines. It helps dissolve active ingredients and keeps products from drying out.
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UNII B9W4019H5G
Tetrapotassium pyrophosphate is a mineral salt used as a buffering agent and emulsifier in medicines. It helps stabilize formulations and maintain proper pH levels.
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UNII SB8ZUX40TY
Saccharin sodium is an artificial sweetener made from saccharin salt. It's added to medicines to improve taste, especially in liquid formulations for children or bitter drugs.
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UNII 55X04QC32I
A strong alkaline chemical used to adjust and maintain the pH balance of liquid medicines. It helps keep the medicine stable and ensures it stays effective during storage.
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UNII 368GB5141J
A detergent and foaming agent derived from coconut or palm oil. In medications, it helps break down and mix oil and water-based ingredients, aids in tablet disintegration, and improves how the drug dissolves and spreads in the mouth or digestive system.
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UNII 506T60A25R
Sorbitol is a natural sugar alcohol derived from glucose. It serves as a sweetener, humectant, and bulking agent in medications to improve taste and help maintain moisture in the product.
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UNII 15FIX9V2JP
Titanium dioxide is a bright white mineral powder commonly used as a colorant and opacifying agent. It makes pills and tablets white or lighter in color and helps make coatings non-transparent.
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UNII 059QF0KO0R
Water is a liquid solvent that dissolves and mixes ingredients together in liquid medicines, syrups, and injections. It helps distribute the active drug evenly throughout the product.
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UNII TTV12P4NEE
Xanthan gum is a thickening and stabilizing ingredient made from fermented corn or other sugars. It's added to medicines to improve texture, prevent separation of liquids and solids, and help the product stay consistent.
14 inactive ingredients listed in the exact product block matched to this NDC.
Label-section wording can be broader than the structured product block and may mention additional formulation ingredients.
Where does this data come from?
ingredient classCode="IACT" elements from the exact product block matched by this NDC. Label-section narrative from DailyMed / the openFDA label index is shown separately when available.- FDA label on DailyMed · label index refreshed Oct 5, 2026
- FDA openFDA NDC Directory · synced Oct 1, 2026
Inactive ingredient FAQ
Are inactive ingredients the same for every manufacturer?
Why might an inactive ingredient be missing?
Can inactive ingredients matter?
Manufacturer & labeler
More NDCs from Colgate-Palmolive Company labeler code 35000
- Colgate MaxFresh with Mini Breath Clean Mint SODIUM FLUORIDE 1.1 mg/g Paste, Dentifrice NDC 35000-013-30
- Colgate MaxFresh with Mini Breath Cool Mint SODIUM FLUORIDE 1.1 mg/g Paste, Dentifrice NDC 35000-014-30
- Colgate Kids Cavity Protection Sodium Fluoride 1.1 mg/g Gel, Dentifrice NDC 35000-015-20
- Colgate Kids Harry Potter Sodium Fluoride 1.1 mg/g Gel, Dentifrice NDC 35000-016-46
- Colgate Revitalizing White Sodium Monofluorophosphate 1 mg/g Paste, Dentifrice NDC 35000-017-46
- Colgate Sensitive plus Whitening POTASSIUM NITRATE and SODIUM FLUORIDE 50 mg/g; 1.1 mg/g Paste, Dentifrice NDC 35000-023-34
- Colgate MaxClean with Whitening Smartfoam Sodium Fluoride 1.1 mg/g Paste, Dentifrice NDC 35000-028-60
- Colgate Cavity Protection Great Regular Flavor Anticavity Fluoride toothpaste 1 mg/g Paste, Dentifrice NDC 35000-060-48
- Colgate Optic White Platinum High Impact White Sodium Monofluorophosphate 1 mg/g Paste, Dentifrice NDC 35000-066-41
- Protex Complete Antibacterial Bar Chloroxylenol 3 mg/g Soap NDC 35000-069-01
- Colgate Watermelon Burst Sodium Fluoride 1.1 mg/g Gel, Dentifrice NDC 35000-070-81
- Colgate Whitening Sodium Fluoride 1 mg/g Gel, Dentifrice NDC 35000-071-81
Where does this data come from?
- FDA openFDA NDC Directory · synced Oct 1, 2026
- Drugs@FDA
FDA label — Drug Facts FDA SPL
🎯 Indications and Usage ▾
Use builds increasing protection against painful sensitivity of the teeth to cold, heat, acids, sweets or contact helps protect against cavities
⏱️ Dosage and Administration ▾
Directions adults and children 12 years of age and older apply at least a 1-inch strip of the product onto a soft bristle toothbrush. Brush teeth thoroughly for at least 1 minute twice a day (morning and evening) or as recommended by a dentist or physician. Make sure to brush all sensitive areas of the teeth. children under 12 years consult a dentist or physician
⚠️ Warnings ▾
Warnings When using this product, if pain/sensitivity still persists after 4 weeks of use, please visit your dentist. Stop use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist. Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.
🧪 Active Ingredient ▾
Active ingredients Purpose Potassium nitrate 5% Antisensitivity Sodium fluoride 0.24% (0.14% w/v fluoride ion) Anticavity
🧪 Inactive Ingredients ▾
Inactive ingredients Water, Glycerin, Hydrated Silica, Sorbitol, PEG-12, Tetrapotassium Pyrophosphate, PVM/MA Copolymer, Flavor, Sodium Lauryl Sulfate, Poloxamer 407, Sodium Hydroxide, Sodium Saccharin, Cellulose Gum, Xanthan Gum, Titanium Dioxide
🎯 Purpose ▾
Active ingredients Purpose Potassium nitrate 5% Antisensitivity Sodium fluoride 0.24% (0.14% w/v fluoride ion) Anticavity
📄 When Using This Product ▾
When using this product, if pain/sensitivity still persists after 4 weeks of use, please visit your dentist.
📄 Stop Use and Ask a Doctor If ▾
Stop use and ask a dentist if the problem persists or worsens. Sensitive teeth may indicate a serious problem that may need prompt care by a dentist.
📄 Keep Out of Reach of Children ▾
Keep out of reach of children. If more than used for brushing is accidentally swallowed, get medical help or contact a Poison Control Center right away.
📄 Questions or Comments ▾
Questions? 1-800-468-6502
📄 Package Label / Principal Display Panel ▾
PRINCIPAL DISPLAY PANEL - 170 g Tube Carton Colgate ® Anticavity Toothpaste for Sensitive Teeth MAXIMUM STRENGTH* Sensitive COMPLETE PROTECTION Recyclable Tube 8 BENEFITS ✔SENSITIVITY ✔TARTAR ✔FRESHENS ✔CAVITIES ✔ENAMEL ✔PLAQUE † ✔WHITENS ✔GUMS † NET WT
6.0 OZ (170 g) MINT CLEAN paste PRINCIPAL DISPLAY PANEL - 170 g Tube Carton
Reported adverse events (FAERS)
Top reported reactions
Age at onset
Reporter sex
Where does this data come from?
About this NDC listing & data coverage
What data is (and isn’t) available for this NDC — tap to expand
| NDC identity (package / product / labeler codes) | ✓ Available |
| Labeler | ✓ Available |
| Product & package description | ✓ Available |
| Marketing category & status | ✓ Available |
| Active ingredient / dosage form / route | ✓ Available |
| FDA label (SPL via DailyMed) | ✓ Available |
| Package photos | ✓ Available |
| Inactive ingredients (structured) | ✓ Available |
| NADAC pharmacy acquisition price (CMS) | — Not published for this NDC CMS publishes NADAC only for NDCs reported in its retail-pharmacy survey. |
| Orange Book / therapeutic-equivalence data | — Not published for this NDC Applies only to products approved under an NDA/ANDA; many listings are out of scope. |
| HCPCS J-code billing crosswalk | — Not published for this NDC Most self-administered / retail products have no J-code — that is normal. |
| Medicaid utilization (CMS SDUD) | — Not published for this NDC CMS reports utilization only for NDCs with Medicaid claims above its privacy threshold. |